In case you haven’t noticed it, Rose Fox, the new SF/Fantasy/Horror reviews editor at Publishers Weekly has started up a professional blog, where she’ll talk about what goes on behind the scenes at PW.

Today, she talked about a bit (more) about reviewing timelines, and in the course of which mentioned how she’s been dying to get her hands on Wastelands for months now. Yay!

But don’t go read it just for my ego gratification–check it out for the insider stuff. If you’re an author, a PW review is one of the most important factors in your book’s publicity/marketing campaign, so it would behoove you to know how the system works…and to make sure everyone at your publisher does as well. The blog’s just getting started, but there have already been some interesting posts, and I’m looking forward to seeing what else Rose sheds more light on.